January 31, 2016

Social Media Guidelines

WE ARE CURRENTLY SEEKING INFLUENCERS WHO:

  • Are proven as influential personalities within the online travel industry
  • Have good, clean design. This means:
    • Custom profile headers
  • Post regularly (at least 4-5 times per week)
  • Are consistently posting new and interesting content
  • Have a large and loyal following on multiple social media accounts
  • Interact with their followers and shoe evidence of engagement
  • Have been an influencer for more than one year

INCREDIBLE INSTAGRAMMERS:

  • Have a minimum of 50k followers (we will accept 30k followers with high engagement levels)
  • Members must not use automated follow/like programs (we will be able to determine this immediately)
  • Members must must be able to show a high level of engagement to back up their following, in the form of likes and comments
  • We may not accept accounts that appear to already be showcasing majority sponsored posts

FACEBOOK FIRST-CLASS:

  • Have a minimum of 15k followers
  • Members must be able to show a high level of engagement to back up their following, in the form of comments, likes, and shares
  • We prefer your followers to be authentic rather than paid for by Facebook advertising
  • We may not accept accounts that appear to already be showcasing majority sponsored posts

TEAM TWITTER:

  • Have a minimum of 15k followers
  • Members must be able to show high engagement levels to back up their following, in the form of replies, RT’s, and likes
  • We may not accept accounts that appear to already be showcasing majority sponsored posts

PINTEREST PROS:

  • Have a minimum of 100k followers
  • Must have high engagement levels, including likes and re-pins on all pins
  • Boards must be organized and well labeled, preferably with custom titles
  • Being a member of a popular group board is a bonus, but we will not consider members that rely on group boards alone
  • We may not accept accounts that appear to already be showcasing a majority of sponsored posts